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FOR IMMEDIATE RELEASE

December 1, 2011 CONTACT: James Tye, Director of Development and External Affairs Clean Lakes Alliance Cell: (608) 628-6655 or James@cleanlakesalliance.com

Mendota Freeze Contest Begins December 1

Entrants Can Win Prizes by Guessing When Lake Mendota Will Freeze

MADISON, Wis. — Think you know when Lake Mendota will freeze this year? Enter the Mendota Freeze Contest and you could win a prize for your correct guess! The free, online Mendota Freeze Contest is now open for entries. The contest is sponsored by the Clean Lakes Alliance and MyWeather.com, a division of Weather Central LP. Madison Magazine is serving as a media sponsor and Erehwon Mountain Outfitter is donating the grand prize. Don Heilman, president of the Clean Lakes Alliance, says his organization works to engage the public in efforts to protect and enhance the water quality in area lakes. He is pleased that the contest will call attention to the starring role Dane County lakes play in many types of winter recreation.
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FOR IMMEDIATE RELEASE

November 8, 2011 CONTACT: Don Heilman, president, Clean Lakes Alliance (608) 836-6973; don@cleanlakesalliance.com

Clean Lakes Alliance Supports Edgewater Development

Organization Lauds Plans to Create Better Public Access to Lakeshore

MADISON, Wis. — The Clean Lakes Alliance today issued a statement in support of the Edgewater development project. The Alliance specifically lauded the projects plan to improve public access to the waterfront as part of the development. Every year, thousands of people enjoy spending time on the water at events sponsored by the Clean Lakes Alliance, said the Alliance’s president, Don Heilman. From our annual Clean Lakes Festival to Aquapalooza, we see how much people here love getting out on the water. We are very pleased that the Edgewater development includes plans not only for more public access but also for better public access to the downtown shore of Lake Mendota. Heilman also noted that the project includes measures to mitigate storm water run-off and help protect the water quality of Lake Mendota. Plans call for minimizing the amount of sediment, oil and grease that enters the lake both during and after construction, he said. This will be an improvement over where we are now, because storm water currently runs untreated directly into the lake.
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And….we’re back!

Greetings Lake Fans! Hope everyone had a great summer. We sure did – lots of activities and even more meetings! Our momentum is almost breathtaking. So much to share…so little room. We’ll have more summer fun updates next month. Sincere thanks for your continued support.

Dane County Water Champion Awards

In early June, the Clean Lakes Alliance hosted an awards reception at the Edgewater Hotel. This is the second year we have hosted the event, and we were happy to be part of the special awards going to Kathleen Falk and Dave Cieslewicz for their support and love of our lakes. Great lake friends, and fun fare – culminating in a sweet thunderstorm rolling across Lake Mendota.

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FOR IMMEDIATE RELEASE July 21, 2011 Contact: Kim M. Straka kim@hypecomm.com or 608.772.7207

AquaPalooza 2011 Partners with Clean Lake Alliance and Skipper Buds for a Fun Lake Party with a Cause in Mind!

MADISON, Wis. — AquaPalooza is a celebration on Lake Mendota bringing boaters, sun and fun together for a great on-the-water party. This year the event is hosted by both Skipper Buds and Clean Lake Alliance on Sunday, July 31st, 2011 from 11 a.m. – 4 p.m. on the shore of Picnic Point. AquaPalooza is a series of on-water celebrations held during the last two weekends in July at more than 100 locations around the world. Originally created by Sea Ray Boats, AquaPalooza is free and open to all boaters and non-boaters. This year music will be provided by MidLife Crisis on a floating barge. See a video from last year. There will be various games and fun activities for family and friends of all ages. As a new partner to the event, Clean Lake Alliance will be providing lake water education information and taking donations to protect and improve the lakes, streams and wetlands in the Yahara Watershed.
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FOR IMMEDIATE RELEASE June 3, 2011 CONTACT: James Tye, Director of Development, Clean Lakes Alliance Cell: (608) 628-6655; james@cleanlakesalliance.com

Clean Lakes Alliance to Create Road Map for Reducing Phosphorous in Lakes

MADISON, Wis. — The Clean Lakes Alliance announced today that it is considering bids for the development of a plan to reduce phosphorous in Dane County lakes by 50 percent or more. Many studies have shown that phosphorous plays the largest role in feeding the growth of algae in our lakes, which in turn causes a significant decline in the water quality, said Don Heilman, president of the Alliance. Developing a road map to reduce the amount of phosphorous coming into the lakes is crucial if we want to see cleaner lakes in Dane County. Heilman noted that the Alliance is uniquely situated to advance policies that will help clean up the lakes. The group was founded in 2009 as a not-for-profit organization dedicated to protecting and improving the lakes, streams and wetlands of the Yahara Watershed. It has quickly grown to become the first such organization to unite local, county and state government, community, business and philanthropic leaders, agricultural interests and scientists in the common goal of cleaning up Dane County lakes.
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Watch the Sunday, May 22 episode of For the Record, produced by WISC-TV Channel 3 in Madison, WI, where Neil Heinen and Brennan Nardi talk to Madison Mayor Paul Soglin, Dane County Executive Joe Parisi and Spectrum Brands CEO Dave Lumley about the Clean Lakes Alliance, a group dedicated to protecting and improving Madison’s greatest natural resources.

Science Forum yields Big Ideas

The first Yahara Lakes Science Forum, sponsored by Thermo Fisher was very successful… and enlightening. Many of the participants were among the initial authors of the Yahara CLEAN report and have significant knowledge about our watershed. Add to that a new mix of private sector minds and it made for great atmosphere for everyone. Thanks to the following people for their participation:
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First Community Board Meeting

The first Clean Lakes Alliance Community Board meeting took place on January 18 in the boardroom at Spectrum Brands, thanks to Dave Lumley, CEO. The time was spent getting the group up to speed on our developments to date. A clear direction came from the board – to focus on funding a “project manager” position that will create a master plan for implementation of the 70 recommendations of the Yahara CLEAN report – compiled by government agencies over the past several years. We have entitled this first phase “The Yahara Watershed Initiative.” Next meeting date is March 15. Spectrum Brands has really stepped up as an organization in this effort with strong financial support, employee engagement … and they are bringing the Spectrum company picnic to the Clean Lakes Festival! Click here to see who is on the Community Board
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